As we already know, South Korea is one of the leading beauty experts in the world and many have already turned their gaze to the Country of the early Morning Sun since the beginning of this year, waiting for the arrival of new trends.
In this article you will find some that are starting to catch on.
1. Slugging
This trend has emerged from social media already at the end of last year and thanks to the spread among influencers it is expected that soon will enter the Skin Care routine of many.
It is a treatment able to give and regulate hydration to the skin through the use of vaseline, oils and glycerin.
This treatment is recommended for dry skin but not fat.
2. Natural based products
According to Dr Claudia Christin, an expert in dermatology worldwide, she said that Korean skin care will be increasingly based on natural ingredients such as reticulum and plant extracts (eg red onion).
3. Sustainable products
Sustainability will increasingly be a fundamental element for all beauty products, Korea in fact will be increasingly committed to being zero impact in its production and packaging to give its support to the increasingly serious climate problem.
4. Less is More
Always with the look towards the climate problem it seems that the minimalist trend (uses less to have more results) will make its way even among the famous 10 steps of Skin Care that will see a drastic decrease. This thesis is supported by Coco Park, CEO of Beauty Wolf, who from his observatory increasingly notes the desire to gain time to use the products and water consumption.
5. Healthy-looking face
Let’s forget about the "glass skin" aspect, which until now has been very popular among actors and idols, which has been naturally copied by most people. According to Mélusine Tran of Kōsame Beauty, the trend will be towards inclusiveness also for face skin promoted through the use of nourishing and illuminating products such as propolis and hyaluronic acid.
Let’s meet here at the end of the year to find out together if these trends have caught on!
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